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We are very proud to announce that on Tuesday, 15 December at the TechCrunch ChristmasCrunch event in London, we will premiere our  real-time mobile conferencing platform.

At the TechCrunch event, we are inviting a select number of attendees to us Yasmo Live and they will be able to see and search through a rotating list of picture-based profiles of fellow attendees on their mobile phone, not a rented device.

How does it work?  Simple. The Yasmo Live platform deploys Wi-Fi enabled networks, increasing the speed of data exchange and surpassing mobile data charges, especially for conferences taking place abroad.

Developed for both the conference goer and the organiser, so that neither lose any business opportunities, users can immediately locate and meet sought after business leads, customers, partners or media contacts, or store their details for later use, making every moment at the conference count.

Plus, for the conference and event organiser, we provide a compelling new advertising platform as well as the means to increase attendance rates and registration. Our white label service gives sponsors exclusive visibility amongst highly targeted audiences by enabling them to ‘dress’ the application with their brands and track the effectiveness of their advertising.

We believe that there needs to be a union of both the physical and digital world at events and conferences and Yasmo Live reduces the cultural and technological barriers for event organisers and creates a two-way communication platform for vendors, sponsors and attendees. The platform enables better tracking of registered delegates, easy gathering of feedback forms and identification of the demographics and special interests of attendees all of which lead to more profitable and meaningful events.

Installing Yasmo Live on the mobile phone is simple and requires one download. It allows users to save and take notes on individual profiles onto their personal Yasmo Live account, where they can login and pursue contacts made or even missed at the event. Users can filter connections through preferred criteria and search for those business leads they want to network with. The second version of the application will feature embedded microblogging features for extended networking capabilities in Q1 2010.

If you are in London at the TechCrunch event, we hope you will try this new real-time networking experience and sign up at www.yasmolive.com. See you mobile!